By Frank Ling
San Francisco, CA | It was a typical day in the city yesterday; a brisk 50 degrees with the sun shining brightly in an almost cloudless blue sky that many native San Franciscans are used to, but is seen as an anomaly in other parts of the nation during this time of year. And Apple’s press conferences about the new iPad launch reflects this day nicely — bright and brisk.
This was the setting for the announcement of the new iPad at the Yerba Buena Center for the Arts as Tim Cook, CEO of Apple, walked onto a stage that was adorned with purple backdrops and blue lighting. People packed in, anticipating the latest release, which would be called the "new iPad." Clever, right? More...